Why Viral Challenges Catch On and 4 Important Things It Reveals About Us
Imagine waking up, opening your phone, and finding thousands of people dumping buckets of ice water on their heads, dancing to the same 15-second track, or balancing brooms because “NASA said so.” These moments feel silly, spontaneous, and random—yet they often sweep across the globe in days. Welcome to the fascinating world of viral challenges. …
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